APPS WE LOVE

Step Up Your Stories

Grow your social media presence.

This all-in-one social media manager helps you weave video, photo, text, and effects into engaging stories, schedule your posts, and create a “link in bio” page that truly expresses your style.

What we love: Finding that perfect template. The Film series’ 35 mm and instant-film borders lend a retro style, while the Paper options add artful imperfections. Add video effects and animations to create content preformatted for your favorite platform.

Pick a template for the social media platform of your choice, then tweak background colors, add stickers, overlay text, and more.

Quick tip: Unfold’s Bio Site tool helps you craft a landing page that’s unique to you. Use it to easily add links to other social media accounts, your favorite playlists, a merch store, crowd-funding campaigns, and newsletter sign-ups.

Meet the creator: Alfonso Cobo built the first version of Unfold to create a portfolio for a career fair while he was a student at Parsons School of Design. After he launched the app with cofounder Andy McCune in 2018, it was acquired by Squarespace a year later.